Pantheon Branding

Pantheon Branding

Pantheon Computer Systems contacted Mind Expressions in regards to a corporate branding system that could be used when meeting with new clients. Through personal meetings with the client we learned that Pantheon wanted to use the system to be an introduction to their services, as a elave behind and as a service upgrade packet. They requested the system be flexible enough to fit into each of these areas without having to change the base system. After doing some more interviews about how people would be using the system, and the needs of the people in the field we decided that a folder system with changeable inserts would work well. We also suggested a brochure that would go into each packet, but could be used by itself as a leave behind, or new introduction to clients. Through the design process Mind Expressions wanted to give Pantheon a bold look that was simple to understand, didn't use industry lingo, and was filled with industry style pictures. Pantheon has had a great reponse from the system from their clients and also the people in the field using the system to sell Pantheon products. Everyone involved has felt the branding system has made an impact in people minds and on the business revenue.